Bridging the game of chance with the world of glitz and glamour
Bingo has increased its appeal to the fashion forward female audience who enjoy all things stylish and chic. Conducting bingo games in fashion events are quickly becoming a trend. Last September 2013, the first ever I Love Fashion News Bingo that was held in Amsterdam, targeted female fashionistas as its guests. Aside from winning cash prizes, guests were able to win a variety of loot such as weekend getaways in Paris and designer items such as Louis Vuitton bags, Isabel Marant sneakers, and Christian Louboutin pumps. Sometimes, the prizes are even more expensive than the actual bingo pot prizes.
A lot of Hollywood celebrities, who are the trendsetters of fashion, have declared their love for bingo in the past. Catherine Zeta-Jones, an actress known for her sophisticated fashion sense on the red carpet, has revealed that she regularly hosts bingo games during the holidays for friends and family. Paris Hilton, who has her own clothing line, has also been seen playing bingo with fellow celebrities like Courteney Cox. Denise Van Houten, who has appeared on a lot of covers of Fabulous magazine, is a self-confessed bingo addict who frequents game events at her Essex hometown.
Online bingo is also gaining popularity among fashionable fans through their social media networks. These social channels have been a meeting place for style-conscious gamers as they discuss topics like best-dressed at the red carpet events, fashion faux pass and the likes. Aside from tweeting photos of celebs on the red carpet, online bingo site CheekyBingo has conducted a survey on Twitter regarding the best dressed celebrities at the recently concluded Brit Music Awards. The online bingo game’s Twitter followers chose Beyonce, Nicole Scherzinger, Lily Allen and Myleene Klass among all the celebs that graced the event.
With happenings such as these, fashion and bingo are bound to have a long and storied relationship in more decades to come.